SHUN AKEDA

Shun
Akeda

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about the jury

Shun Akeda is a Creative Director who tells stories that keep brands fresh, relevant, and loved. He has led global campaigns for brands including Netflix, Instagram, Google, Apple, and IKEA, with a focus on creativity that solves business challenges. His experience spans Hakuhodo, TBWA\HAKUHODO, and Wieden+Kennedy Tokyo, with stints at Google ZOO in New York and Hakuhodo Malaysia adding cross-market and tech-driven perspectives. His work has been recognized internationally at Cannes Lions, Clio Awards, ACC, Spikes Asia, Adfest, and more. He is currently a Creative Director at Amazon Ads’ Brand Innovation Lab, where he leads high-impact campaigns and actively explores how AI can transform creative storytelling.